East Tennessee Children’s Hospital selected as recipient of NICU donation
December 3, 2021

KNOXVILLE – East Tennessee Children’s Hospital is one of 15 national hospitals to receive a NICU donation as part this year’s Nominate a NICU program, an initiative sponsored by Project Sweet Peas, a national non-profit organization that supports NICUs and NICU families, The Superhero Project, a regional non-profit that assists NICU families, and 4moms, the makers of the MamaRoo Infant Seat.

In its fifth year, the Nominate a NICU program invites, parents, families and hospital employees to share their stories about their incredible NICUs and NICU staff for the opportunity to become one of 15 hospital donation recipients.

“We’ve been supporting NICUs and NICU families for more than 10 years,” said Amie Stanton, Director of Brand Engagement & Cause at 4moms. “Our Nominate a NICU program is a way for the community to get involved and share their stories about their local NICU and NICU staff. This year we received nearly 3,600 nominations, including 134 for East Tennessee Children’s Hospital. It’s been incredible to read through the submissions and see what an impact the hospital’s NICU has had on so many families in the community. We’re honored to be able to help support this unit with MamaRoo donations.”

The MamaRoo Infant Seat is currently used in more than 600 hospitals across the country. Doctors and nurses find the natural bouncing and swaying motion of the seat to be transformational in caring for and comforting preemies, and other babies in the NICU, including those born with Neonatal Abstinence Syndrome (NAS).

“East Tennessee Children’s Hospital is pleased to receive the MamaRoo infant seat donation for our Neonatal Intensive Care Unit (NICU),” said Shelley Moore-White, Nursing Director for Critical Care & Transport Services. “We are currently working with a multidisciplinary team of nurses, occupational and physical therapists to develop a specific plan for their use. We plan to add these as an additional non-pharmacological tactic, especially for our babies born with Neonatal Abstinence Syndrome, to sooth the infant into a more relaxed behavioral state.”

To learn more about Project Sweet Peas and The Superhero Project and their NICU support, visit projectsweetpeas.com and superheroprojectinc.org. To learn more about 4moms and the MamaRoo Infant Seat, visit 4moms.com www.4moms.com.

About Project Sweet Peas
Project Sweet Peas is a 501(c)3 national non-profit organization coordinated by volunteers, who through personal experience have become passionate about providing support to families of premature or sick infants and to those who have been affected by pregnancy and infant loss. They acknowledge the importance of parental involvement in caregiving and decision-making in the neonatal intensive care unit (NICU), and seeks to promote family-centered care (FCC) competencies in hospitals nationwide. Care packages, hospital events, peer-to-peer support, financial aid, educational materials, and other Project Sweet Peas services, support the cultural, spiritual, emotional, and financial needs of families as they endure life in the NICU.

About The Superhero Project
The Superhero Project is a 501(c)3 non-profit organization that works to bridge the gap between home and the hospital for NICU families through care packages, financial support, providing financial grants to allow hospitals to acquire live-streaming video technology that enables families to see and bond with their baby 24/7 when they cannot be at the bedside, and working hard to help ALL mothers and fathers feel loved and supported on their NICU journey.

About 4moms
4moms has transformed the baby gear industry by leveraging technology and user-centered design to create dramatically better products, like the 4moms MamaRoo Infant Seat that replicates the bouncing and swaying motions parents make when soothing their babies, the 4moms Breeze Playard that opens or closes in one simple step, the 4moms Connect High Chair, which uses magnetic technology to make meal time easier, and the 4moms MamaRoo Sleep Bassinet, which uses motion technology to help babies fall asleep and stay asleep longer. The company, founded in 2005 and based Pittsburgh, Penn, currently sells its products at buy buy BABY, Amazon, Best Buy, Target, select specialty retailers and on 4moms.com.