KNOXVILLE - H&H Bagels, the iconic New York City bagel brand, will open its first location in Knoxville on Thursday, September 18th. (11390B Parkside Dr, Knoxville, TN 37934) as part of its ongoing expansion across the US. Following their recent openings in Boca Raton and Jacksonville, the Knoxville location marks H&H Bagels’ first location in the state of Tennessee and their continued mission to bring classic, authentic New York City bagels to customers nationwide. To celebrate the opening, H&H Bagels will be giving away tote bags to the first 200 customers with mystery H&H gift cards, ranging from $5-$100, during their Grand Opening on Thursday, September 18th.

Founded in 1972 on the Upper West Side of Manhattan, H&H Bagels has become synonymous with the quintessential New York City bagel, earning it appearances on shows such as Sex and the City and Seinfeld. With seven locations across the New York City area, H&H Bagels has maintained its original recipe and artisanal water bagel method to make its bagels for over 50 years. Utilizing high-quality, simple ingredients, H&H Bagels are proofed, kettle-boiled in New York City water, and then oven-baked fresh to perfection. Baked on-site all day, customers can choose from a wide variety of classic spreads, egg sandwiches, smoked fish, and specialty sandwiches.

Leading the company since 2014, CEO Jay Rushin re-imagined the H&H Bagels brand by growing the number of New York stores and launching the franchise model. Rushin has deep familial ties to the H&H Bagels brand - his father-in-law acquired H&H Bagels in the late 1980s - and a passion for the brand’s unique history and legacy.

“We could not be more excited to bring our New York City bagels to Tennessee and the Knoxville community, building on the incredibly warm reception we have received across the Southeast. The space is absolutely gorgeous, and we think the locals will really enjoy the atmosphere we hope to create, of course, our bagels!” said Jay Rushin, CEO of H&H Bagels.

The Knoxville franchise is owned and operated by Diya Patel, a 22-year-old Boston native who credits the inspiration behind opening H&H Bagels to her mother, who worked at a bagel shop back in her hometown of Boston.

The menu at the Knoxville location will feature the same known and loved NYC classics, including the Classic Bacon, Egg, and Cheese and the Nova Salmon with “The Works,” Classic spread sandwiches are available, including a variety of cream cheese flavors, such as Scallion, Jalapeño, Vegetable, Walnut Raisin, and Strawberry, as well as the classic bagel options customers love including Plain, Everything, Sesame, Cinnamon Raisin, Jalapeño Cheddar, Whole Wheat, Egg, Pumpernickel, and more. Speciality sandwiches are also included on the menu, including the Horseradish Roast Beef made with top-round roast beef, Swiss cheese, pickled onion, and horseradish aioli, as well as the Avocado Deluxe, including fresh avocado, tomato, cucumbers, everything seeds, and mayo.

H&H Bagels has also built a significant following for their catering boxes, which are beautifully designed to be on display, creatively packaging a variety of bagels with toppings and spreads. Options include the Classic Bagels & Spreads Box and the Nova Salmon Box with “The Works,” which includes thinly sliced Nova Scotia Salmon and the classic toppings: tomatoes, onions, capers, and lemons. H&H also offers boxes of pre-made sandwiches for parties of 10 or more, including the Breakfast Sandwich Box filled with a variety of egg sandwiches and the Specialty Sandwich Box featuring their lunchtime options.

The Knoxville shop will be open from 6:00 am - 4:00 pm daily. For more information, visit www.hhbagels.com and follow @hhbagels on Instagram and TikTok.