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Apple moves to larger storefront in West Town Mall
SEPTEMBER 14, 2016 at 9:01 a.m.


West Town Mall also welcomes Black Orchid Boutique and BoxLunch, as well as a newly renovated American Eagle Outfitters

West Town Mall management announced the addition of Black Orchid Boutique and BoxLunch along with the relocation of Apple, further enhancing the center’s retail mix. In addition, American Eagle Outfitters has renovated their store.

“We always strive to offer area residents a dynamic and enjoyable shopping experience,” said Kippy Price, director of marketing and business development at West Town Mall. “With the addition of a locally owned store like Black Orchid Boutique and the relocation of Apple into a bigger space, we continue to provide the best choices for our shoppers.”

The Apple Store, the best place to try all of Apple’s products and find official accessories, has relocated to an 8,800 square foot storefront next to Pottery Barn and across from Vera Bradley. Specialists will meet with shoppers to answer questions and set up their new Apple products to fit their needs. A visit to the Genius Bar can also provide hands-on technical support.

Local women’s clothing and accessories store, Black Orchid Boutique is now open across from Belk Women, next to Marks and Morgan. Shoppers can stock up on the latest fashion trends and University of Tennessee game day must-haves in the 1,760 storefront.

BoxLunch will soon open in a 1,805 square foot space next to Torrid and across from Build-a-Bear. Offering a curated collection of pop culture themed apparel, accessories, home goods, gifts and more, this unique store will open in October. BoxLunch has a philanthropic partnership with Feeding America, and the brand is focused on providing meals to those in need.

Specializing in high quality and trendy clothing, American Eagle Outfitters also offers accessories and personal care items for young men and women. Renovations were recently completed on the 8,400 square foot store in the Dillard’s hallway, across from Gap. American Eagle Outfitters’ collection includes jeans, graphic tees, outerwear, footwear, swimwear and more.

For a full list of retailers, visit www.simon.com/westtownmall.

Published September 14, 2016










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